Bonjour and welcome to the MLM Trigger, I am your host Corine Arnaud and this PODCAST is to help you LEVERAGE Your Network Marketing Skills using the internet to grow your MLM downline.

We are going to dive into [The Clue To Be The Hero For Your Customers] and we'll shift our focus to how you create certain beliefs in the minds of your followers.

These beliefs allow them to be more receptive to the opportunities you’re offering them. When people have absolute belief in what you are telling them, you can positively influence them because— Belief creates the customers— Belief creates the results. So you want persuade people to believe in what you are doing, by mastering the art of storytelling. We want to talk about the foundation of telling stories that make your audience believe in you. 

One of my mentor Brian Rose interviewed Tim Ferris as one of his guest and when Tim was asked— What’s your daily routine look like?

He paused for a moment, then said, If you watched my daily routine, you would be bored out of your mind. Most people wake up every morning with a huge list of tasks to do. They go through the day trying to do all these things. 

I wake up every morning and I meditate, drink tea, go for a walk, maybe read a book… and... I spend 3 or 4 weeks doing that and nothing else. 

“My goal is to slow down and look around, instead of looking for all the tasks that I could do, I try to identify the ONE Big Domino the One Thing that, if I could knock THAT down, all the other dominos would either fall down or become irrelevant.” 

SO for you… The first step to creating belief is figuring out the ONE THING you have to get someone to believe that will knock down all their other objections, make them irrelevant or disappear altogether. 

The MORE things you asked someone to believe in your sales pitch, the worse the offer will convert. Why? if you tried to ask someone to focus on more than ONE thing in a sales message the conversion rates will drop. You need to understand at how many things a prospect has to believe in order to buy what you’re selling. If you have more than one, you need to rework your sales presentation. 

Ask yourself, What’s the One Thing? 

What is the one Big Domino of belief that I need to knock down?

Every product has one Big Thing that will knock down all the objections and resistance. If we can get people to believe in that One Thing, then they will want to buy it. When you are able to plant the seed of belief… it doesn’t matter how much you try to convince them otherwise, it has already knocked down all the other objections that YOU ARE trying to stack back up. 

The One Thing that you need to figure out— is the one KEY BELIEF that you need your audience to understand and believe. If you can get someone to TRULY believe that YOUR new opportunity is the key to what they WANT the most, and they can ONLY get it through your vehicle, then they have no other options but to buy it. BELIEF is the key to launching your movement.

So, my example would look like… If I can make people believe that MLM funnels are the key to online business success and are only attainable through my product, then all other objections and concerns become irrelevant and they have to buy it from me. 

If your are struggling in your MLM business is because you have an improvement offer, instead you need to create a new opportunity. Let me give you and example to make the distinction between an improvement offer and a new opportunity: 

If I can make people believe that (cutting calories and exercising) is the key to (losing weight) and is only attainable through (my new weight loss course), then all other objections and concerns become irrelevant and they have to give me money. 

BUT— That’s NOT true… If the belief you are trying to give them is that they need to cut calories and exercise, there are a few problems. 

1. You are NOT in the Prolific Zone—you are in the mainstream zone.

2. This is NOT a new opportunity. There are thousands of identical programs in that niche of “cutting calories and exercising”. 

3. Because this is NOT a new opportunity ( called "blue ocean"). They could literally buy one of 100 different products to satisfy the belief you created. 

You would need to change your improvement offer to your new opportunity by applying this formula:

If I can make people believe that (my new opportunity) is key to (what they desire most) and is only attainable through (my specific vehicle), then all other objections and concerns become irrelevant and they have to give me money.

This is the foundation of telling stories that make your audience believe in you using this simple formula

Thank you so very much for tuning in. Next week's episode is all about creating the one KEY BELIEF that you need your audience to understand and believe in your ONE THING that works and that is true.